Thursday, March 5, 2009

B-Cycle Bike Sharing

In a very exciting move, Humana, Trek, and Crispin Porter + Bogusky have started the B-Cycle sharing bicycle sharing program. Seems that they are rolling out in Denver soon.

It's a bike sharing program similar to the Velibs of Paris. I do hope that they are much tough on collecting costs from those that mishandle or steal the shared bikes. That seems to be the problem with Velib. Maybe someone could explain how so many bikes can go missing when you litterally have to check them out? Maybe the French are lienient. Personally I would say, "If you didn't lock the bike, you pay for it." Oh well.

I think bike sharing is an excellent thing to get people on wheels. It takes care of storing a bike at the end of a bus or train trip, which many people take. Having to store their own bike on the end of the line would be a pain. With sharing, that burden is gone and a bike is suddenly even more convenient than a car.

I hope to see this in Chicago soon. If you would like to see it in your city, go here to express your interest.

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